Blog Author: Elly Johnson

Carmel Valley is a well-known suburban area in northwestern San Diego that sits just east of Torrey Pines, north of Torrey Hills, and west of Del Mar Mesa. Carmel Valley is a planned community that was established in 1975, making it one of the newer neighborhoods in San Diego. It got its name from the nearby Mount Carmel, a hill named by the Catholic …

With each passing year, environmental conservation becomes more and more important. In looking at our ecological footprint, there are a number of things we can do to reduce our energy consumption and support sustainability. Beyond that, there are many benefits to going green as a multifamily property owner. These days, renters, especially the younger generation, are attracted to eco-friendly attitudes and amenities. Being green …

When it comes to connecting with your audience and expanding the prospect pool for your multifamily properties, advertising on social media is essential. And when advertising on modern platforms, you need to have a modern message. Using social media to promote real estate is about building a community, in addition to showing off what you have to offer. One of the keys to successful …

Santa Ana is a popular city in the Greater Los Angeles region and the county seat of Orange County, California. With a population of 310,220 in an area of only 27.37 square miles, it is the 4th densest city in the United States, behind New York City, San Francisco, and Boston. The city is known for its incredible diversity; many different communities reside within …

As a landlord, your entire business operation relies on a healthy influx of rental income. All operating expenses are covered by it, and anything left over is profit, so it makes sense to ensure that your rental income is tracked and organized.  No matter the size of your portfolio, life can get busy, and it is all too easy to miss a late rent …

A cozy coastal city sitting in the westernmost corner of Orange County, California, Seal Beach lies just east of Long Beach and south of Los Angeles. This luxurious beach side town is home to the famous Anaheim Landing, a historically successful port that is now designated a California Historical Landmark. With a population of just over 24,000, Seal Beach is a small community known …

If you have a website for your rental property business, you may have considered starting a blog in order to boost your traffic. While running a blog on your site can help drive traffic, it’s important to understand how and see the value of blogging in comparison to or in combination with other traffic-boosting techniques. There are advantages and disadvantages to blogging, and whether …

Located within the Inland Empire metropolitan area, Riverside is the county seat of Riverside County, California. Named after its proximity to the Santa Ana River, Riverside sits just 50 miles southeast of the Los Angeles downtown area. It is the 12th most populous city in the state, with a population of almost 315,000. Founded in the early 1870s, Riverside is the birthplace of the …

Spanish for “Old Sycamore”, Aliso Viejo is a small city located within the San Joaquin Valley in Orange County. With a population of just over 52,000 as of 2020, Aliso Viejo is Orange County’s 34th city and the 1st city to be incorporated since the year 2000. The city is a planned community, the land originally belonging to the Moulton Ranch during the turn …

In a rapidly changing time, adaptation is key. With the unexpected twists and turns thrown at us since the start of the pandemic, many property owners may be considering a change of use for their property. As the nature of real estate demand changes, it may be a smart investment to change the purpose of your property. For example, an extended-stay hotel can be …