Are you planning on marketing homes for rent in San Jose, CA? If so, before marketing your properties online here are several tips to consider that will help you attract the most qualified tenants possible.
Tip #1 – Take Great Pictures and Videos of Your Homes for Rent
When it comes to online marketing, the key to success with marketing homes for rent is taking great pictures and videos of those homes. This step is important because every renter looks at rental listings online first before visiting properties in person.
How to take great pictures and video:
Use a real camera, not your cell phone.
Make sure each room is well-lit and staged with furniture (if possible).
Always clean each room thoroughly before taking pictures or video.
Replace old light fixtures and cabinet knobs and handles.
Tip #2 – Write Great Property Listings
Your listings should include the details of each rental property like bedrooms, bathrooms and square feet but what’s most important is information like area amenities, school district, recreational options etc.
Besides listing the information above, you should also list what’s close by because many Millennials and seniors want to have a rental that’s “walkable” and close to things that they can get to on foot.
Tip #3 – Give Prospects Multiple Ways to Contact You
Last of all, but most important, don’t just tell your prospects to respond to the ad to learn more, give them multiple ways to contact you like phone/text, email and possibly Facebook messenger.
Need property management for your homes for rent? We can save you the time and effort of listing your property online and managing it yourself! Contact Utopia Management by calling us at (800) 294-4656 or connect with us online.
Johana Williams is a Regional Manager at Utopia Management with more than 20 years in property management and operational leadership. She writes about property management, landlord-tenant rules, and the rental market for Utopia Management.
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